{
  "query": {
    "country": "GB",
    "product": "strawberries",
    "item": "strawberries"
  },
  "status": "ok",
  "price": {
    "currency": "GBP",
    "unit": "per kg",
    "value": 3.24,
    "measure": "average",
    "median": null,
    "typical_low": null,
    "typical_high": null,
    "min": null,
    "max": null
  },
  "sample_size": null,
  "period": {
    "from": "2026-10-12",
    "to": "2026-10-12"
  },
  "confidence": "high",
  "price_type": "posted_price",
  "statistic": {
    "measure": "average",
    "reference_period": "2026-10-12",
    "note": "Average of the most usual prices charged by wholesalers for home-grown produce at the markets in Birmingham, Bristol, Manchester and London: a quoted wholesale price, not a shop price and not a paid price."
  },
  "as_of": "2026-10-20T19:17:47.155Z",
  "source": {
    "id": "gb-defra-wholesale",
    "name": "DEFRA: wholesale fruit and vegetable prices, average",
    "publisher": "Department for Environment, Food and Rural Affairs (DEFRA), UK Government",
    "licence": "Open Government Licence v3.0",
    "licence_url": "https://www.nationalarchives.gov.uk/doc/open-government-licence/version/3/",
    "attribution": "Contains public sector information licensed under the Open Government Licence v3.0. Source: DEFRA, Wholesale fruit and vegetable prices, weekly average.",
    "url": "https://www.gov.uk/government/statistical-data-sets/wholesale-fruit-and-vegetable-prices-weekly-average"
  },
  "method": "Great Britain wholesale fruit and vegetables: the newest average wholesale price that DEFRA publishes for the item (home-grown produce at the markets in Birmingham, Bristol, Manchester and London). We pass on the published figure and its date. When you ask for an item with several varieties (for example apples) the headline is the plain unweighted mean of the varieties priced on that date, and every variety is listed; ask for the variety (for example 'gala apples') to get one price. It is a quoted wholesale average, not a list of sales, so no range or sample size is calculated.",
  "method_url": "https://proofprice.com/method",
  "summary": "Wholesale strawberries in England and Wales: £3.24 per kg (average of the usual prices charged by wholesalers, for 2026-10-12). Official average published by Department for Environment, Food and Rural Affairs (DEFRA), UK Government for 2026-10-12.",
  "notice": "Information, not a valuation or offer. Ranges describe past recorded prices.",
  "extra": {
    "item": "strawberries",
    "food_category": "fruit",
    "price_unit": "kg",
    "varieties_priced": 1,
    "varieties": [
      {
        "item": "strawberries",
        "variety": "strawberries",
        "price_gbp": 3.24
      }
    ],
    "recent_dates": [
      {
        "date": "2026-10-12",
        "price_gbp": 3.24
      },
      {
        "date": "2026-09-28",
        "price_gbp": 4.93
      },
      {
        "date": "2026-09-14",
        "price_gbp": 3.53
      },
      {
        "date": "2026-08-31",
        "price_gbp": 3.82
      },
      {
        "date": "2026-08-17",
        "price_gbp": 4.16
      },
      {
        "date": "2026-08-03",
        "price_gbp": 3.95
      },
      {
        "date": "2026-07-20",
        "price_gbp": 4.7
      },
      {
        "date": "2026-07-06",
        "price_gbp": 3.92
      }
    ],
    "change_on_previous_published_date_percent": -34.3,
    "previous_published_date": "2026-09-28",
    "other_units": [],
    "markets": "Birmingham, Bristol, Manchester and London",
    "price_basis": "posted (quoted) wholesale price"
  },
  "answer_id": "ans_dff7b9f7b26de37db636",
  "method_version": "1",
  "retrieved_at": "2026-10-20T19:17:47.155Z",
  "evidence": {
    "type": "posted_price",
    "label": "Posted shelf or pump price",
    "meaning": "The price a seller displays (for example at a pump or on a shelf): it is what is asked at the time, not a record of what each customer paid."
  },
  "reliability": "thin",
  "data_as_of": "2026-10-12",
  "data_age_days": 8,
  "suggestions": [
    "Few records stand behind this range: widen the period or the area for a steadier figure.",
    "Treat it as a rough guide and ask for an itemised quote before deciding.",
    "This is a posted price, not what each customer paid."
  ]
}